Even though both web applications and mobile applications are facing a steep rise in usage all around the world, it might still be tricky for you if you are looking to invest and expand your online business through one of these. There are a number of factors that should decide which option is the most convenient way for your business to prosper further.
How to Decide?
With the upward rise in mobile users, both web apps and mobile apps have gained popularity as both are mobile-driven. What separates both these, and what should help you in choosing one over the other, is the factor that to access mobile apps, users need to have the app installed, which is not the case with web apps, which require just an internet connection.
Mobile Apps: Mobile apps are more personalised and can give the user a sense of individuality as all of his/her choices can help in predicting similar products, aiding him in shopping. It is more convenient when the user has to buy something quickly, and also good for saving things for shopping later. Lastly, it can also sometimes be run offline in addition to online mode.
Web Apps: The most important benefit of the web apps over mobile apps is their cost-effectiveness. They are affordable, and can be developed by both startups and enterprises with ease. Talking about customization, it is easy for the developer to customise such apps, reducing any hassle. Lastly, it is supported on an increased number of devices as compared to mobile apps.
Mobile Apps: Mobile apps, even with so many unique benefits, can demand a high support and maintenance resource, causing you more in the longer run, as you need to continuously improve, enhance, and mould your app according to the users. The only other demerit of mobile apps is the compatibility, as outdated devices don’t support the latest versions, making the users out of touch.
Web Apps: The major demerit which keeps web applications a step back is the limitations for clients as such apps may ask for some details each time you access them. This acts as a major setback because users can end up being frustrated with the apps, because of the time wasted in re-filling information. Moreover, the increased and overhead size of web apps also make for another demerit.
Now, after assessing both merits and demerits, and then seeing your own demands and targeted audience, you can easily select between web apps and mobile apps, taking your online business to great heights without any hassle.